Aries Forth
eMarketing Manager
01/07/09 – 09/10/09 @ Aries Forth, Barcelona
Overseeing e-communication, CRM and lead generation for international energy and IT events.
- Initiating and implementing two websites with ecommerce functionality
- Copy wrote sales collateral and event content creation for 3 events portals.
Daily blogging, press relations and back-end CRM email activities - Social Media Optimization: Developed buzz, interest and conversions from on-line forums, blogs, professional interest groups and B2B and leisure focused social networking sites
- E-commerce: Integrated widget plug into increase communication to close inbound inquiries and installation of E-commerce shopping engines [via Pay Pal]
